Statement of Core Beliefs
People always ask us why we do what we do. Why do we take time out of our own lives and careers to offer this program; this service?
They say things like, “You’re already successful in production, why are you doing this?”
Our first response is, “We used to be you.” We know exactly what it’s like to be excited about an idea but not understand yet whether we have something marketable, and not know where to take it, or whether it would have a chance to become a reality. It’s a very frustrating experience.
Keeping that experience in mind, we put EVERYTHING in this program we wish we had when we first started developing and pitching ideas.
We automatically skip EVERYONE following this program past the initial FIVE YEARS of missteps and mistakes we made on the path to successfully sell our own ideas. So the first answer is that it is service that developed naturally out of wanting to perfect the pitch development process and pay it forward for others to follow. We could have just written a book or recorded a video at that point and moved on.